Baker McKenzie

Would you like to gain experience in International Marketing and Business Development in professional services sector and work with the colleagues across different parts of the world on regular basis? Our Baker McKenzie Marketing and Business Development Graduate Programme offers just that. 

Our Marketing, Business Development and Communications Graduate Programme invites graduates from Marketing, Communications, Business Studies, Management or any relevant degree to apply for this unique opportunity. 

You will experience a career in five different business areas of Business Development, Marketing and Communication (BDMC) on rotation:

• Marketing and Communications (MarComms)
• Social Media
• Clients & Sectors 
• Pitch and Pursuits
• Directories and Surveys (DAS)  

This will allow you to gain invaluable experience, develop relationships with colleagues across the departments and help you decide the best career path for you. 

You will work with the Belfast based team - of over 40 specialists across Marketing, Comms, Media, Clients, Sectors and Pursuits, supporting colleagues in developing and implementing plans and gaining hands on experience in a global law firm in one of the largest BDCM teams in Northern Ireland. 

The programme starts with a comprehensive two-week induction where you will get up to speed with the Firm processes and policies. At the beginning of each rotation, you will receive department specific training and you will be assigned a mentor who will allocate your work and provide daily support. The mentor will work alongside the department manager to oversee your progress and development. The core responsibilities will differ as you rotate around each department allowing you to gain a broad skillset.

Main responsibilities:

Key Activities in each of the departments:

Marketing and Communications (MarComms):

• Assist in the implementation of all integrated marketing and communications initiatives, such as campaigns, thought leadership and publications
• Increase engagement with the Firm by writing, editing and deploying digital content.
• Ensure all content is on-brand, consistent in terms of style, quality and tone of voice, and optimized for search and user experience ·
• Work with offices, practice groups and other Firm stakeholders to develop and advise on marketing initiatives

Social Media 

• Support all the activities leading to enhancing Firm’s social media presence
• Assist social media team with planning, implementing and analysing campaigns 
• Monitor sector trends and competitor activity

Clients & Sectors Team 

• Support targeted client initiatives and ensuring that related activity is documented and shared with relevant stakeholders
• Making sure that the teams are utilising all available technology (AI, other Firm’s systems)
• Creating and maintain membership lists, client contacts and mailing lists
• Gather research for client relationships using firm-wide systems and other teams and input into systems where relevant to do so
• Developing marketing materials to support campaigns, events and client engagement
• Assist with overall coordination of newsletters, client alerts, documents and reports; assist in the preparation and execution of webinar broadcasts
• Track and update databases and Blog

Pitches and Pursuits 

• Support pursuits team in development of pitches
• Writing content and creating materials for pitches
• Source firm-wide base data to support key pursuits and targeting initiatives

Directories and Surveys (DAS)

• Coordinate and draft documents that highlight the Firm's work over the past 12 months for both law firm ranking purposes and awards opportunities
• Collaborate directly with Partners and colleagues from a wide range of Baker McKenzie offices and practices around the world to draft these submissions

Skills and experience:

• 2:1 degree in Business Studies, Marketing, Communications, or a related field (applicants must have graduated by September 2026)
• Excellent written and spoken communication skills, with the ability to liaise effectively with colleagues across the Firm
• Proficient in using Microsoft Outlook, Word, Excel and PowerPoint
• Strong time‑management skills and a client‑service orientation
• Able to demonstrate initiative and work as a self‑starter
• Able to present ideas and views clearly and with confidence
• Strong creative problem‑solving skills
• A high level of attention to detail
• High work standards, with a commitment to producing accurate, high‑quality output
• Able to prioritize tasks and work to tight deadlines
• Able to work effectively both independently and as part of a team
• Respects and values the diversity of cultural, social and academic backgrounds within the Firm

Reports to: Associate Director - Directories, Awards and Surveys

Position type: Center

Development framework: Business Support

At Baker McKenzie we are different in the way we think, work and behave. With our team of 13,000 people, including over 6,500 locally admitted lawyers, in over 70 offices worldwide, we have a passionately collaborative community of 60 nationalities and are committed to world-class career development to everyone in every job at every level. Baker McKenzie can offer you both the uncompromising commitment to excellence expected of a top firm paired with a passionately global and genuinely collaborative working environment.

Working at Baker McKenzie Belfast Center:

Baker McKenzie is the world’s leading law firm with offices all over the world. Our Belfast Center is home to over 400 colleagues in both legal and professional services.

We offer one of the best workplace benefits packages in the industry, featuring comprehensive private health cover, income protection, life assurance, and a comprehensive employee assistance plan. These and a host of other benefits make us one of the most desirable companies to work for in Belfast.

Baker McKenzie is an Equal Opportunity Employer. We are committed to promoting diversity and inclusion for all. Our unique international culture is reflected in the drawing together of a worldwide family of individuals from diverse cultures and backgrounds in all of our offices. We encourage the best people - regardless of race, religion or belief if any, gender, gender identity, disability, sexual orientation or age - to fulfill their professional aspirations with us. We are committed to ensuring an inclusive and accessible experience for all candidates.